Internet Marketing Tips, Social Media Tips, Twitter Tips, Facebook Tips…here a tip, there a tip everyday I get a tip about something old becoming something new! STOP! It\’s time to catch your breath, sit back and relax for a second.  I know it is overwhelming and I have to sometimes just stop and take a moment to regroup and find the information that is most helpful to me. That\’s why today\’s tip is about using Google search in a way that helps you save time and help you get you the information you need.

Below is information I found most helpful from blog.hubspot.com including 12 tips to search Google like an expert.  To view the entire article visit 12 Tips To Search Google Like An Expert and remember Social Media is all about sharing so feel free to pass this on!

12 Expert Google Search Tips

  1. Explicit Phrase:
    Lets say you are looking for content about internet marketing.  Instead of just typing internet marketing into the Google search box, you will likely be better off searching explicitly for the phrase.  To do this, simply enclose the search phrase within double quotes. 

    Example: “internet marketing”

  2. Exclude Words:
    Lets say you want to search for content about internet marketing, but you want to exclude any results that contain the term advertising.  To do this, simply use the “-” sign in front of the word you want to exclude. 

    Example Search: internet marketing -advertising

  3. Site Specific Search:
    Often, you want to search a specific website for content that matches a certain phrase.  Even if the site doesn’t support a built-in search feature, you can use Google to search the site for your term. Simply use the “site:somesite.com” modifier. 

    Example: “internet marketing” site:www.smallbusinesshub.com

  4. Similar Words and Synonyms:
    Let’s say you are want to include a word in your search, but want to include results that contain similar words or synonyms.  To do this, use the “~” in front of the word. 

    Example: “internet marketing” ~professional

  5. Specific Document Types:
    If you’re looking to find results that are of a specific type, you can use the modifier “filetype:”.  For example, you might want to find only PowerPoint presentations related to internet marketing. 

    Example: “internet marketing” filetype:ppt

  6. This OR That:
    By default, when you do a search, Google will include all the terms specified in the search.  If you are looking for any one of one or more terms to match, then you can use the OR operator.  (Note:  The OR has to be capitalized). 

    Example: internet marketing OR advertising

  7. Phone Listing:
    Let’s say someone calls you on your mobile number and you don’t know how it is.  If all you have is a phone number, you can look it up on Google using the phone book feature. 

    Example: phone book:617-555-1212 (note:  the provided number does not work – you’ll have to use a real number to get any results).

  8. Area Code Look up:
    If all you need to do is to look-up the area code for a phone number, just enter the 3-digit area code and Google will tell you where it’s from. 

    Example: 617

  9. Numeric Ranges:
    This is a rarely used, but highly useful tip.  Let’s say you want to find results that contain any of a range of numbers.  You can do this by using the X..Y modifier (in case this is hard to read, what’s between the X and Y are two periods.  This type of search is useful for years (as shown below), prices or anywhere where you want to provide a series of numbers. 

    Example: president 1940..1950

  10. Stock (Ticker Symbol):
    Just enter a valid ticker symbol as your search term and Google will give you the current financials and a quick thumb-nail chart for the stock. 

    Example: GOOG

  11. Calculator:
    The next time you need to do a quick calculation, instead of bringing up the Calculator applet, you can just type your expression in to Google. 

    Example: 48512 * 1.02

  12. Word Definitions:
    If you need to quickly look up the definition of a word or phrase, simply use the “define:” command. 

    Example: define:plethora

Did you learn something new about searching on Google?   If you have additional search tips please share them with us!
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Categories: Blog

In my world, Mother\’s Day is everyday!  I dedicate today\’s blog to all the moms out there!  For me, being a mom is the greatest gift of all and it comes with so many titles.  Some day\’s I\’m “the best mommy ever” and other days I wear the title of “Nervous Nellie” or “I\’m a mean old mom!” Not a fan of the mean old mom but it comes with the job.  No matter what hat I wear I love being a mom!

I\’m sure most of the moms out there have read the book “What to expect when you\’re expecting” but after that let\’s just say we are on our own.  For me, I\’ve had some experiences that were life changing and made me realize what is really important in life.  Let\’s put it in perspective what really matters is the health and well-being of the ones you love.  My son was born with Cancer.  A horrible and life changing experience.  As I write this I give a shout out and big thank you to  Lower Keys Medical Center and Miami Children\’s Hospital for saving my son\’s life.  He is a healthy 7 year old boy today because of them.  He was born with it and within the first month of his life had undergone two major surgeries.  A mom experience I do not wish upon anyone but it has made me very strong.

My children are one year apart and they are my life (along with the most wonderful husband in the world.)  When my children were ages 1 and 2 my husband and I went through another experience with Hurricane Wilma and this time my house was flooded.  I have a new motto and I believe it.  You can take away my job, my home but do not even think about touching my family and the one\’s I love.  I\’ve been tested and I get it.  Love and cherish every second with the one\’s you love – it\’s priceless and the greatest gift of all!

My house is a home
My house is filled with love and you will be sure to find hand prints of my children on what was once white walls.  I do have an artist and curator in the family.  The art work creatively designed and hung by my daughter.  From cut out hearts to every drawing she has done all hung with a piece of tape and placed on the walls of my house.  Do I mind, no way because when you come into my house, you come into my home.

When you call out my name…
I hear it all.  It could be a cough in the middle of the night or a cry because of a bad dream or just a call out for mom.  No matter what time of the day or night I am there.  As I write this another crisis has taken place…my son fell off the swing…band-aid alert , kisses and a hug from mom as it will all be OK.  My children are now age 6 and 7 and they will grow and the need for mom will change.  For me, nothing will change as they will always be the loves of my life and I will always be there for them.

When I say I do celebrate Mother\’s Day everyday, I truly mean it.  I look at my children everyday and think how very lucky I am in every way.  For me, being mom is the greatest gift of all!

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Categories: Blog

We get it 24/7, that is information overload! Today we are able to give and receive information at anytime we want.  How many tweets have you sent out?  How many posts or conversations do you engage in on Facebook?  What about work, do you stop the press to check your phone to see how many messages you received?  Do you feel naked without your Smart Phone?  What if you left it home, OMG what would happen?

Five years ago or so who would have thought (besides our friends at Apple) that we would all be using our mobile phones to be the connector for us in work and play.  It\’s not the Smart Phones or mobile devices that are the problem it is how connected we are to them.  A cup of coffee at Starbucks is no longer the place to meet with friends but place to meet with friends online.  How many of you walk into a Starbucks and tables are filled with people doing work online? The water cooler conversations are not at the water cooler but they are via social networks and quick snippets of information at a time.  How many times a day are you checking your phone to see who responded to a Tweet/Message/or Facebook posting? Once again I\’m introducing you to the hyper-interactive consumer and information overload!

I have a few issues and trust me, I am one of those hyper-interactive consumers!.  I am a fan of Twitter and when my husband did his “Year in Review photos, he wrote “I lost my wife to Twitter” and it was a photo of me on my computer.  Yikes!  Of course he didn\’t lose me to Twitter but it made me think of how connected I am to the world yet disconnecting to the people in my life.  When I get up in the morning and first thing I do is turn on the coffee, then the computer and share my mornings with friends on Twitter and Facebook and read the news online and engage in conversations.  The good news is when I get up the family is sleeping so I don\’t feel as bad.  The awareness of being too connected has made me realize I too  have to disconnect.  How often do you reboot, shut down and disconnect to reconnect?

Conversations, Text Messaging and the Disconnect!
Another disconnect I have a problem with is the actual conversations or lack of that people have today.  Text messaging!  Yes, text a message or quick note to a friend/co-worker is great but if that is the only way you communicate it\’s not! Express yourself! Actually pick up the phone and speak to someone directly.  Don\’t you think laughing with someone vs. a text LOL is more engaging and allowing the other person to actually share that moment with you?  Don\’t let the technology of today disconnect you and your relationships on every level.  Laugh a little louder with someone, don\’t just LOL!

A while back I read an article on this issue and what surprised me on the disconnect was the timing.  The article talked about a couples “rule to disconnect” and their rule is to turn  off the iPhone when we they to bed.  What information do they really think they are going to lose by turning off the phone when they are sleeping?  That\’s just a little late to disconnect, don\’t you think?

I just told my husband what I was writing about and his disconnect was when he was traveling.  What I found most interesting is the fact that it was because he had to disconnect, not because he wanted to.  Having said that I must tell you he is not the Hyper-Interactive Consumer, I am!

The question I have today is how often do you completely shut down, reboot and disconnect to reconnect with yourself, your family and friends?  Have you attempted a 24 hour disconnect?  I\’m curious so please share your thoughts and remember to share, engage and connect with the most important people in your life!

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Categories: Blog

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